i happen to like it more then the other leading competitors....
i have about 110 sqft lol... love it
its incredible how much it helps though

Compared to dynamat its better in my oponion. Looks identical but for some reason i had better luck with the roadkill. Now when i close my doors there solid as a rock.

Used with with the 36 square foot kit to get my truck done, and it makes a big difference in sound, road noise and sound clarity, if your wanting more bass without having to upgrade your system you will want this.

First impressions of this product are very good. Nice quality feel, its pretty thick, the aluminum backing is very nice and durable, didn't have any tearing problems when rolling it on - even on tight bends. Stuck on very well, I won't have any worries of it coming off. It has a light smell to it but not completely odorless, I'm waiting for that first 100 degree summer day to really put that aspect to the test. After having it installed for a week or so the smell has completely gone away. I bought this to do the doors of my tacoma access cab. I did a little on each outer skins and then used what i had left on the inner panels. It did not cover everything like i was hoping got about 70% coverage. But it definitely made a HUGE difference regardless. Would definitely recommend. equal in quality to the most popular brands (which I have owned and used a couple of them). You don't have to be installing an earth shaking system to benefit from this either, in my opinion the reduction of road noise alone is worth it.