A lot of people say that JL Audio is overpriced, and it kind of is, but we all know that good things don't come cheap. I got this sub to replace my W3's and DAMN, this thing pounds. It handles whatever you throw at it. Lows, highs, anything. You can not only hear the bass, but you can feel it too. If you say that JL sucks or whatever, then why do you think they still get top dollar for this dub7? Or any other sub made by them.. It's the quality. And I pushed my W3's to the max and slapped the hell out of them and they never gave up on me. Never smelt a burnt coil or anything. JL Audio is quality, you get what you pay for.